Hennessy VSOP Privilége Lunar New Year 2024 Year of the Dragon (Limited Edition)

Inspired by Maison Hennessy’s slogan “Together We Are Unstoppable,” a dynamic digital artwork by Yang Yongliang shows dragons dancing in and out of waves. Together, they welcome a time of unleashing positive energy and celebrating what brings us together. 

Ever true to its heritage, Hennessy V.S.O.P once again revolutionizes the culture of luxury spirits by breaking down the boundaries between past, present, and future. 

To celebrate the Year of the Dragon, tradition meets technology as the mythical creature comes to life on a pure original: revisited in a limited edition by digital artist Yang Yongliang, the V.S.O.P bottle is clad in a vibrant red hue to usher in a prosperous Chinese New Year.

THE SPIRIT OF THE NEW YEAR

Bringing a childhood memory of a dragon to life through the magic of digital technology let Yang Yongliang build a new kind of bridge between past and present. 

Sharing memories is an essential part of gathering and making the most of joyful moments, particularly during the New Year. For Yang Yongliang, using contemporary technology to bring mythical creatures to life wasn’t just a way of expressing his own life experience — it is a means of engaging others. “I hope this inspires people to learn more about the historical and cultural contexts of dragons.”